Skeptical Science

A Cranky Uncle Cartoon a day, retains misinformation at bay!

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A Cranky Uncle Cartoon a day, keeps misinformation at bay!

Posted on 5 August 2022 by BaerbelW

From July 7 to 26 we tried one thing new on our Facebook page by sharing one Cranky Uncle cartoon every day for 20 days in a row. There have been two causes for doing this: firstly, we needed to make sure that at the very least one submit would get revealed every day whereas I used to be on trip, so we would have liked one thing we might put together and schedule nicely upfront. And secondly, these cartoons are supposed to be shared, so this was nearly as good a chance as any to do exactly that!

Every cartoon posting adopted the identical format which included the title, the fallacy depicted, the fallacy description and an instance as proven for “Arsenic” which kicked things off on July 7:

Cartoon Arsenic

We did not actually know the way this sequence can be obtained and we would not have been shocked if it mainly simply sizzled. What then occurred took us fairly abruptly and we’ll share some insights beneath.

Hottest cartoons

It was enjoyable to look at how the assorted stats for every cartoon began to go up virtually as quickly as they had been posted. The cartoons obtained commented on and – particularly gratifying! – obtained shared fairly a bit in comparison with different posts. Fb supplies a number of metrics by way of which web page house owners can choose how nicely posts are doing and a few of these cartoons had been doing rather well as you possibly can see within the general stats proven beneath. The next three cartoons did the very best general by “impressions”, however some others carried out higher for a few of the particular person metrics, like feedback or shares.

Ranked #1 in keeping with impression is the 2nd post in the series, the “Boiling Frogs” cartoon depicting the anecdote fallacy. It actually took off reaction-wise, ending up as one among our most profitable postings so far:

1st place

2nd place – however with a large margin – goes to post #17 within the sequence, the “Past Climate Change” cartoon depicting the single cause fallacy:

2nd place

third place goes to the 5th post in the series, the “Dark Night” cartoon, additionally depicting the anecdote fallacy:

3rd place

General stats

For these of you interested by much more particulars, listed below are the stats offered by Fb for every of the cartoons as captured on July 28. These are clearly considerably skewed in favor of the cartoons going out first however nonetheless present that the sequence was reasonably widespread with even the later cartoons garnering a couple of thousand impressions inside only a few days (click on picture for larger view).


Some questions for you: Did you occur upon this sequence on Fb both on our web page or elsewhere? In the event you did, what was your response? Do you’ve got solutions what different of our content material we might flip into related consecutive postings? Please share your solutions to those questions within the feedback!

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